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User experience and how it affects digital marketing Ux, Ui

What is User Experience (UX) Design?User experience (UX) design is the process of creating products that provide meaningful and personally relevant experiences on the user. This involves the careful design of both a product’s usability and the pleasure consumers will derive from using such product. It is also concerned with the entire process of acquiring and integrating the product, including aspects of branding, design, usability, and function. 330

See Mistakes you must avoid in content marketing


Today we are going to look at the mistakes you must avoid in content marketing if you want to be successful in this field.One of the things i have always laid emphasis on in digital marketing is content marketing. Content marketing is one of the most effective ways for a brand to market itself. It’s the mode through which you can convince your audience to take action and guide them towards a specific goal. 297

Best customer relationship tool CRM for small businesses

This new year 2018 is a time to improve your business. Are you looking for a better way to grow and manage your small business? If yes, then what you need is Customer Relationship management CRM tool. No matter the kind of business you operate, whether it is a big firm or a small business, there is always a CRM software solution to suit your need. Before this post, i had to do an extensive research on CRM tools and have under listed most common and effective ones and i will tell you the one i use for my business.WHAT IS CRM ? CRM software is most commonly used to manage a business-customer relationship, business contacts, employees, clients, contract wins

Driven ways to attract Customers through Content Marketing


Let's look at the proven ways to attract Customers through Content Marketing. We have been talking about content as being the live-blood of any digital marketing scheme.This is not new but it is a core that if not done well, will cause you not to get results. It must be noted that it’s definitely not a marketing strategy that you have to be a specialist to understand.This has been in existence from time immemorial. This you will notice from the advent of magazine, newspaper, blog, TV station, and book publisher with the things their articles and program consist of. This is content and these folks are basically content marketers.Are you looking to attract prospects, convert them to customers and