The Dissimilarity between sales and marketing


The Dissimilarity between sales and marketing can not be over emphasized. Sales and marketing are closely interwoven and are aimed at increasing income. Do you know that without marketing, you would not have prospects or leads to follow up also, without a good sales strategy, you wont be able to sell your wares/services. Let’s lookRead More

Mobile marketing with sms texting to promote business

Sms marketing is a powerful and cost-effective tool, that when properly employed can yield tremendous results and vice versa. In my previous article on mobile marketing, it was explained that the later is the act of promoting your products, brand or services through carefully and systematically designed campaigns for delivery to cell phones, smart phones andRead More

Reasons and solutions to phone hanging

What is Phone hanging? Phone hanging refers to the state or condition when a mobile device stops responding to commands of  it’s user. It is sometimes called phone crash and is characterized by screen freeze. In this article we will learn about the reasons behind phone hang and possible solutions. Most times, this can be frustratingRead More

How to Use Social Media for leads and traffic


In my previous post on Social media marketing and its benefits, I explained what social media is and how relevant it is to business. Now let’s look at how we can use it to generate traffic for our sites. You might have asked the following questions like – “How do I get traffic to myRead More

Ways to remove privacy protection password screen lock (anti-theft)


Privacy protection password screen lock is a feature that was designed to prevent unauthorized users from gaining access  to use a device without the required pin. You must understand that this security feature takes effect if it was enabled. This is a built-in security feature added to most Android devices. Such devices included Huawei, Samsung,Read More

Affiliate Marketing And How it Works


What is an affiliate marketing? We define Affiliate marketing as the process of earning a commission by promoting other people’s (or company’s) products/services. You find a product you like, promote it to others and earn a piece of the profit for each sale that you make. Webmasters will receive a referral fee or commission fromRead More

Understanding Emotional Intelligence


WHAT IS EMOTIONAL INTELLIGENCE? Emotional intelligence maybe defined as the ability to identify and manage your own emotions and other people’s emotions both individually and in groups. There are numerous definitions about emotional intelligence but let us look at how wikipedia in their context defined it. Emotional intelligence (EI) is the capability of individuals to recognize their own emotions andRead More

Re-targeted marketing and it’s relevance


What Is Retargeting? Have you ever visited a website, later you start seeing banners for that website displayed on all other sites you visit? That’s remarketing — or retargeting. People use those words interchangeably. This was a question i was asked in one of the interviews i went for while i was searching for a job.Read More

How to Check and update your Android version


What is an Android device? It is an open-source operating system used for smartphones and tablet computers. Developed by Google based on Linus kernel for touch screen smartphones and tablets. When you are using an android device, there is need to sometimes update it to the next available version. This is to enhance the phonesRead More

How to sell with E-mail marketing basics


What is Email Marketing? Email marketing is the act of sending a message, typically to a group of people, using email. Email marketing is a form of direct marketing that uses electronic mail as a means of communicating  messages to an audience. Email marketing has become an essential tool for business ever since the advent of Internet.Read More