Understanding Emotional Intelligence

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WHAT IS EMOTIONAL INTELLIGENCE? Emotional intelligence maybe defined as the ability to identify and manage your own emotions and other people’s emotions both individually and in groups. There are numerous definitions about emotional intelligence but let us look at how wikipedia in their context defined it. Emotional intelligence (EI) is the capability of individuals to recognize their own emotions andRead More

Understanding content marketing

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Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience. It ultimately aims to drive profitable customer action. Content marketing is an umbrella term covering a set of strategies, techniques, and tactics to fulfill business and customer goals by usingRead More